Sales Executive - Reed : Job Details

• Location: Coventry, CV1, United Kingdom (Office-based)
• Annual Salary: up to £30,000 per annum (plus up to 25% bonus annually)

I am currently recruiting for a Sales Executive for a successful organisation in Coventry, to play a crucial role in sourcing, pitching, and consulting with companies for prestigious exhibitions. This role includes exciting opportunities for domestic and international travel to competitor exhibitions.

• Achieve and exceed KPIs set by the Sales Manager, including call rates and diary entries.
• Manage credit control to ensure clients meet their payment commitments.
• Handle floorplan management and provide post-sales service and account management to clients.
• Identify competitors and balance phone-based selling with face-to-face appointments as necessary.
• Maintain the database with effective data entry to ensure accurate and up-to-date information.

• Proven B2B sales experience, preferably in an exhibition or events context.
• Proficiency in Microsoft Office and strong fluency in English (both spoken and written).
• Experience in both phone-based and face-to-face selling.
• Ability to travel internationally up to 4 times a year for approximately 4 days per trip to locations such as Dubai, Nigeria, Italy, Germany, India, and more.

• Competitive annual bonus based on exhibition revenue targets.
• Opportunities for significant career advancement within an ambitious organisation.
• International travel to exciting global destinations.
• A vibrant, welcoming work environment with substantial incentives and career development plans.

If you are driven, tenacious, and looking for an exciting career journey with international exposure, we would love to hear from you. Please submit your CV to or click to apply now.