Senior Marketing Analyst - Harnham - Data & Analytics Recruitment : Job Details

SENIOR MARKETING ANALYST - LONDON - HYBRID

UPT0 £75,000

THE COMPANY

As a Senior Marketing analyst, you'll be an integral part of the Marketing Team, supporting the growth of our channels through actionable insights and data activation.

THE ROLE

• Analysing customer's user behaviour and marketing channels to generate actionable insights.
• Influence and challenge decisions through data-informed decisions.
• Measuring the impact of new marketing initiatives through incrementality testing or quasi-experimentation methods where needed.
• Mentoring Colleagues
• Support wider analytics and data science community.

YOUR SKILLS AND EXPERIENCES

• Passionate about Marketing and the effect that analysis and data products can have on the growth and return on Marketing investments.
• Proven technical skills in SQL (other programming languages such as Python are a bonus but not essential).
• Deep knowledge and passion about Digital Paid Marketing channels such as Google and Meta
• Experience in measuring the impact of Marketing investment through at least one methodology (Attribution, Incrementality, Causal Impact, Marketing Mix Modelling). Incrementality is especially appreciated.
• Comfortable working with complex datasets to explore and extract insights.

THE BENEFITS

The successful candidate will receive a salary of up to £60,000, plus an array of additional benefits.

HOW TO APPLY

Please register your interest by sending your CV to Cameron Macdonald via the apply link below.