Juice Recruitment is delighted to be working in partnership with a leading car dealership, with the appointment of a Senior Marketing Executive to join their team.
Key Responsibilities:
- Develop and deliver integrated marketing and communications campaigns across online and offline channels, ensuring alignment with industry best practices.
- Craft, review, and approve creative briefs, including copywriting, to guarantee the highest quality of campaign output.
- Ensure that the in-house team is well-informed and equipped with all necessary information to execute campaigns effectively.
- Plan and execute a variety of events aimed at attracting new prospects and enhancing loyalty among existing customers.
- Coordinate with relevant teams to ensure seamless event execution and alignment with broader marketing goals.
- Collaborate with the Digital Marketing Team to implement effective PPC, SEO, and Social Media strategies.
- Oversee the accuracy, optimization, and engagement of content across all brand websites.
- Conduct weekly website audits, produce digital performance reports, and manage quarterly updates to marketing collateral.
- Perform post-campaign analysis to identify areas for improvement and support budget management in collaboration with the Marketing Manager.
- Develop a deep understanding of market dynamics, customer segments, and competitors to contribute to the overarching marketing strategy.
Qualifications & Skills:
- Strong background in multi-channel marketing, including both digital and offline strategies.
- Excellent copywriting and creative briefing skills.
- Proven experience in event management and execution.
- Knowledge of PPC, SEO, social media, and website management.
- Strong analytical skills with the ability to perform detailed post-campaign analysis.
- Proficient in using CRM or Dealer Management Systems with an understanding of GDPR compliance.
- Strong organizational and project management skills.
- Ability to travel as needed between dealership locations.
If this sounds of interest, then please apply today.