Senior Marketing Manager - Morgan Law : Job Details

Work for a charity as a Senior Marketing Manager/ Senior Supporter Acquisition Manager (permanent).

Hybrid - Central London - £47,112 to £48,132 per annum (Inclusive of London Supplement) per annum - permanent.

The Senior Marketing Manager/ Senior Supporter Acquisition Manager will be responsible for…

• Responsible for the development and delivery of acquisition marketing plans for range of fundraising initiatives to recruit a significant number of new supporters. Could include appeals, regular giving, lotteries, legacies, events, utilising a broad range of media (direct dialogue, broadcast, print, digital) to achieve the above objectives.
• Manage a multi-million pound expenditure budget that will provide a significant future income source for the charity.
• Work with the Head of Supporter Acquisition to devise annual and 5-year Acquisition strategies and budget figures, then implement and report against these strategies.
• Optimise the mix of marketing channels, appeals/products and audiences to meet supporter volume and lifetime value targets in the most cost-effective way.
• Line management - two managers and two co-ordinators.

What we look for

• Charity experience.
• Direct marketing campaigns (fundraising).
• Digital marketing.
• Significant experience of devising, implementing and managing multi million pound income and expenditure budgets.
• Line management experience.
• Acquisition marketing.
• Project management and good organisational skills.

What we offer

• Salary: £47,112 to £48,132 inclusive of London Supplement.
• Hybrid, 2 days on site, 3 days wfh.
• 5 days week - 37.5 hours.
• Central London.