Senior Paid Media Executive - Forward Role : Job Details

Senior Paid Media Executive

Bury – office based

Highly competitive packages on offer dependant on experience

Forward Role are proud to be supporting the JD Sports Group – one of the most prolific and highly regarded retail brands in the UK, as they continue their well-documented journey of market domination. The Group are now looking for a dynamic and passionate Senior Paid Media Executive to join their market-leading in-house Paid Media team. Reporting into a talented and supportive Paid Media Manager, you will work across all major and emerging paid media platforms such as Google, Microsoft, YouTube, Meta, TikTok etc, managing the end to end performance campaigns with the support of your wider performance team.

You’ll be surrounded by industry leading specialists to train, develop and upskill you in all areas of paid media, and will have clear progression routes set from week one. Many of Paid team started out at Executive level, and have progressed to Manager, Senior Manager and beyond! If you’re a Paid Search or Paid Social Executive, keen to develop yourself in the wider acquisition channel mix but haven’t had the opportunity from your current employer to do so, this may be the opportunity for you!

Key responsibilities include:

• Demonstrate a sound understanding of all Paid Media elements, including campaign planning and best-in-class activation.
• Complete performance reports to a high standard, offering context and insight.
• Oversee the monitoring of daily delivery and performance and ensure regular optimisation of all campaign elements (segments, creative, landing pages, etc.) based on agreed campaign KPIs.
• Carry out daily budget checks to ensure spend phasing & performance falls in line with the agreed strategy, reacting to current trends and implement changes where necessary.
• Develop relationships with key partners to nurture performance growth (Google, Facebook/Instagram, Twitter, YouTube etc.)
• Where possible work closely with other digital and non-digital channels to identify channel integration opportunities.
• Collate data, examine and generate reports to carry out performance analysis to proactively ensure best possible results & identify opportunities.

Your skills & experience:

• 2+ years experience in Paid Media – either Paid Social or Paid Search – both would be desirable however experience within at least one of the channels would suffice
• Literate in MS Excel, PowerPoint, Word, Office365, Google Docs
• Effective communication skills
• Analytical & problem solver

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.Forward Role is operating as an employment agency.