Senior PPC Manager - Michael Page Digital : Job Details

Reporting to the Head of Performance Marketing, this position involves managing multi-platform PPC campaigns, optimising performance, and driving measurable business outcomes in a fast-paced and collaborative environment.

Client Details

The Senior PPC Manager role is an excellent opportunity to lead paid media campaigns at scale for a company operating in the digital platform space. They specialise in connecting users with essential services across various industries in more than 20 countries worldwide. With a mission to create seamless connections between users and businesses, they are at the forefront of innovation in their sector.

Description

• Develop and manage end-to-end paid search and display campaigns across platforms like Google Ads, Bing Ads, and paid social, ensuring high performance across global markets.
• Oversee and allocate a substantial annual advertising budget, focusing on maximising ROI and meeting key performance targets.
• Analyse campaign data to identify trends, opportunities, and actionable insights for continuous improvement.
• Collaborate with cross-functional teams, including product, analytics, and creative, to align strategies and drive campaign effectiveness.
• Conduct A/B testing and multivariate testing to refine campaign elements, including ad copy, bidding strategies, and landing page performance.
• Stay up to date with the latest trends in paid media, adopting new technologies, tools, and strategies to maintain a competitive edge.
• Implement automation and scripting solutions to streamline processes and improve campaign management efficiency.

Profile

• Proven experience (5+ years) managing PPC campaigns at scale with measurable results.
• Strong expertise in Google Ads, Bing Ads, and analytics tools such as Google Analytics or Looker Studio.
• A data-driven mindset with exceptional analytical skills and the ability to interpret large datasets effectively.
• Experience working with international or global accounts and adapting strategies to meet diverse market needs.
• Proactive and innovative, with a track record of staying ahead of industry trends.
• Excellent communication skills, with the ability to present performance reports and recommendations to senior stakeholders.
• Comfortable working independently while also collaborating with wider teams to achieve shared goals.

Job Offer

• Competitive salary and benefits package.
• Flexible or hybrid working options to suit individual needs.
• Opportunities for professional development and career progression in a high-growth company.
• Paid travel opportunities for company events and meetings.
• A collaborative and inclusive team culture that encourages innovation and initiative.
• Annual company gatherings in exclusive global locations.