Social Media Executive - Abacus Lawrence Group : Job Details

Are you a creative and driven marketing professional ready to take the next step in your career? Do you thrive on crafting impactful campaigns and building strong online communities? If so, we'd love to hear from you!

At Abacus Lawrence Group, we're leaders in the design, supply, and installation of outdoor gyms, playground equipment, and safety surfacing across the UK. With over 17 years of industry expertise, we've delivered thousands of successful projects, partnering with schools, local authorities, and sports and leisure sectors.

Please note that this role will initially be fully office-based in Dartford. A limited number of days working from home will be considered after completing probation.

We're on the hunt for a Marketing and Social Media Executive to join our growing team and play a key role in enhancing our brand presence and driving engagement across multiple platforms.

As our Marketing and Social Media Executive, you'll work closely with the Group Marketing Manager to develop and execute creative marketing strategies. This is your chance to make a real impact on our brands while developing your skills in a supportive and innovative environment.

Key Responsibilities:

• Social Media Management: Create, implement, and manage social media strategies across platforms (Facebook, Instagram, Twitter, LinkedIn) to engage audiences and boost brand visibility.
• Content Creation: Develop engaging content for social media, blogs, newsletters, and marketing materials, aligning with brand objectives.
• Campaign Management: Plan, execute, and monitor marketing campaigns, analyzing performance metrics and adjusting strategies to ensure success.
• Market Research: Stay ahead of industry trends, analyze competitor activities, and identify audience preferences to shape marketing initiatives.
• Collaboration: Work closely with the Group Marketing Manager and Sales Director to ensure a cohesive and innovative marketing approach.
• Event Promotion: Support the promotion of company events, webinars, and other initiatives through targeted marketing campaigns.
• Brand Consistency: Maintain a consistent and professional brand voice across all communications.

• A degree in Marketing, Communications, or a related field.
• Proven experience in social media management and digital marketing.
• Strong knowledge of social media platforms, tools, and analytics.
• Excellent written and verbal communication skills.
• A creative mindset with an eye for detail and a passion for storytelling.
• Ability to work independently and collaboratively within a team.
• Familiarity with graphic design tools like Canva or Adobe Creative Suite is a plus!

• Competitive Salary: Up to £30k, based on experience.
• Flexible Working: Enjoy the option to work from home on a limited basis after completing probation.
• Time to Recharge: 25 days of holiday (inclusive of Christmas closure) plus 8 UK public holidays.
• Professional Development: Opportunities to grow your skills and contribute to a high-performing marketing team.
• Collaborative Environment: Work alongside experienced professionals in a supportive and innovative team.

Ready to Join Us?If you're passionate about marketing, social media, and creating meaningful connections with audiences, we'd love to hear from you!